SELECTED PROJECTS

Student Entertainment Events Marketing & Branding
Promoting major events at the University of Maryland.


ROLE
 Designer TEAM
Public Relations
Marketing
Multimedia
Website SKILLS
Graphic Design
Branding
Adobe Illustrator
Adobe Photoshop TIMELINE
16 months (January 2022 - May 2023)

What is Student Entertainment Events?
Student Entertainment Events (SEE) is a campus organization at the University of Maryland that produces a diverse range of events for the campus community, including concerts, lectures, comedy shows, movies, performing arts shows, and more to foster a sense of community. Being a designer and creating many print/digital graphics allowed me to rapidly improve my design style and workflow, in addition to collaborating with the event programmers. The collaboration process also allowed me to improve in capturing the essence of the event/talent on the poster to entice more students to attend.

What I did:
  • Created graphics for posters and social media platforms
  • Supported event setup, security, and cleanup



Major Events I Designed For:

Comedy Show Graphics & Branding

During the fall of 2022, we hosted Colin Jost, along with other SNL cast mates Molly Kearney and Marcello Hernandez for our annual alumni homecoming event, the comedy show. 

I created several physical products such as posters, merchandise items for promotional materials, and social media posts. Inspired by Colin Jost’s book cover, I added elements to mimic the style of the book and included hints of the New York City skyline in the background as a nod to the comedy show in which he acts as a staff writer, Saturday Night Live.



Concert Graphics & Branding


Every year, our organization puts on a concert to celebrate the end of the school year. In 2023, we hosted Amine, Tai Verdes, and Olivia O’Brien. 

Inspired by a whimsical outer space/sky theme, I highlighted each of the artists in their own cloud, allowing them to stand out as individual stars within the larger solar system. This was an effort to emphasize the unique qualities of each artist and to tie them together within the overarching theme, to create a visually engaging design that feels both whimsical and connected.




Additionally, I supported event setup, security, and cleanup, gaining hands-on experience in the logistics and coordination required for large-scale events. As part of my involvement with the organization, I had the exciting opportunity to meet notable figures such as Jennette McCurdy, Stephanie Beatriz, and BTR, watching Aminé perform backstage, and even drive Olivia O'Brien to her hotel. These experiences provided a unique perspective on event culture and deepened my understanding of how design plays a role in enhancing live experiences.
Connect with me on LinkedIn!
paulashin15@gmail.com

©2026 made with love and tea ☃