Hi, I’m Paula!
I’m a UX/Product designer with experience creating AI-driven and consumer tools for healthcare professionals, startups, and nonprofits. I love designing clean, intuitive interfaces that make complex problems feel simple, accessible, and enjoyable. My design approach combines a people-first mindset with data-driven insights, ensuring that my design choices are aligned with real user needs and business goals.
My Design Philosophy
People are at the center of every design decision. By combining empathy with qualitative research, I design products that are user-centered, meaningful, and impactful. Every choice is intentional, evidence-based, and focused on solving real problems that our users face.
My Design Values
Empathy
Understanding user needs, behaviors, and experiences is essential for building a successful product.
Intentionality
Every design decision is supported with research and made with clear objectives, fostering collaboration and effective solutions.